Project Overview
I had the pleasure of working with MFI Radiology to build and consolidate their style guide while creating various marketing materials over the years. Here’s a breakdown of the projects:
A5 Postcard
I designed double-sided A5 postcards showcasing MFI’s dental imaging services in Melbourne, Canberra, and Perth. The reverse side featured their CBCT image reporting service, complete with QR codes for easy call-to-action. These postcards were included in parcels sent to dental clients, ensuring consistent brand messaging.


Front - Malvern

Reporting Service
A4 Flyers
For face-to-face meetings, I created double-sided A4 flyers. One side introduced MFI’s team of radiologists, while the other detailed their services and price list. Sales reps used these flyers during meetings with potential clients, providing clear and concise information.


A4 Ad insertion in Bite Magazine

Services and Price List
Pull Up Banners
For events like seminars and expos, I designed pull-up banners highlighting MFI’s CBCT service and price list. These banners were eye-catching and informative, perfect for attracting attention and conveying key messages in busy environments.


Services Brochures
I revamped MFI’s old service brochure, giving it a modern look and updating the layout to align with the new style guide. The new design is easier to read and more consistent, effectively communicating their services in a visually appealing format.









Conclusion
Working with MFI Radiology has been a rewarding experience, and I’m proud to have helped them enhance their brand identity and marketing collateral.